Top Content Marketing Agencies In September 2021
Mihael D. Cacic
Published 25 August 2021
Updated 25 August 2021
Most content marketing agencies suck 🍆
Instead of delivering real results, they promise vague metrics like “monthly traffic” and “brand awareness”.
(Sadly, traffic alone ain’t gonna put bread on the table.)
That’s why in this post, I collected the TOP 11 best content marketing agencies that deliver REAL RESULTS…
Like measurable signups & leads!
To help you make the decision, I even reached out to agency owners and asked them for a few pieces of data on their content marketing agency:
- The average project cost
- Service specialty (strategy, writing, SEO, promo, …)
- Their signature service strategy
- Who’s their ideal customer based on past experience & results
- If they offer some sort of a “free trial”
Then I’ve gone out of my way to rate each response with a very special donut number 🍩
21writers is my content marketing agency, and there’s a good reason why I gave it three donuts.
And it’s because it’s my list as far as I know, we’re the only content marketing agency that doesn’t begin their projects with keyword research.
Instead, we first extensively interview your Customers, CEOs, Marketers, Salespeople, Customer Support Team, and even your Chief Office Doggo.
And it’s not because we like wasting your time and petting doggos…
It’s because we want to dig out and identify the absolute BEST way to create a hyper-targeted content strategy for you.
Think of 21writers as an agency that focuses on understanding who your customers are and what they need. Once we figure that out, we create super-specific content that converts super high.
The primary purpose of a business blog is to make sales and generate new business. That’s why you should stop treating your blog as a platform for self-expression, and start treating it as an extension of your sales page. — Mihael D. Cacic, 21writers.
Unlike other agencies, I believe the goal of content is conversions, not education. Everything is out on the internet — your customers today are more aware than ever. So to create non-specific, weak content would be a waste of your resources.
This is also the reason why (unlike other agencies), I track the performance of my content using the number of sign-ups instead of traffic. Only when the reader signs up, I know that my client is getting a positive ROI on my service.
So, if you’re looking for an agency that focuses on understanding your customers and creating content aimed at getting buyers, feel free to reach out!
- Ideal clients are SaaS companies and service-based businesses.
- Having a small team helps us develop close-knit work relationships with our clients.
- Service packets start at an affordable $1000 per month. The more high-end, full-service packets are around $7000 per month.
- Our background is from the STEM fields which helps us treat your content from a practical, analytical, and strategic perspective.
- Offering a FREE 30-min content strategy consultation — no strings attached.
- Unable to churn out massive amounts of weak content in a short period of time.
- Not as expensive as other content marketing agencies — so you’ll have to pay more taxes at the end of the tax year 🙁
If you’re looking for a budget-friendly agency, WebFX might be it. The minimum project price for this US-based agency is $1000, which is considerably cheaper than what some other agencies charge.
WebFX employs over 200 people, so you can expect regular communication and quick milestone achievement from the agency.
The best thing about WebFX, however, is that it offers a complete package. While the company does churn out content for you, it can also help you with the design and development, and SEO of your website. This is super-useful because even the best content in the world will become useless if your website has poor reach (due to bad SEO) or is difficult to use (due to poor design).
I love Contentago because it’s super-convenient. If you’re a health and wellness brand looking for a hassle-free agency, Contentago is your best bet.
Contentago is not a traditional content agency. Think of it as the Uber of the content world. You go on the website and request an article on a topic of your choosing. The company will then assign your article to one of their expert writers — it only works with writers with a degree in a healthcare-related field.
So it’s not really the best company if you’re looking for a complete content strategy, but if you know your customers and the topics they love to read, Contentago can help you churn out an occasional blog post.
If you’re looking for a set number of monthly articles, the company offers that as well. Just scroll down a bit on their homepage and you’ll be able to view their monthly packages.
4. Prosperity Media
Prosperity Media is an Australian agency that focuses on SEO. On their homepage, they say, “Our belief is that a jack of all trades is a master of none. We only do SEO that helps clients make more money from search engines.”
Just like 21Writers, Prosperity Media focuses on making you more money. But unlike us, it does so via improving your SEO rankings and churning out search engine optimized content. By improving the visibility of your business, the company hopes to convert at least some readers into buyers.
You should note that content agencies often compromise on the readability, grammar, and flow of blog posts to incorporate SEO keywords. In my opinion, this is an ineffective way of converting readers into buyers. But it certainly helps in getting extra eyeballs for your website, so if you’re looking to improve your rankings, you may want to knock Prosperity Media’s doors.
The company has worked with popular brands like Oppo, Binance, and Oneflare so you can be confident about the quality of work it will deliver.
5. Wow-How Studio
Content is not only blog posts and articles. It’s also videos, animations, infographics, and even games!
If you’re looking to up your game in any of these areas, Wow-How Studio is a great choice. The USA-based company will charge you a minimum of $1000 and offer everything related to graphic designing, post-production, animation, and video editing.
Recently, the company has decided to also offer eCommerce development and marketing, so if you’re looking for an up-and-coming and affordable company to work on your eCommerce store, this might be a good idea.
Delante is similar to Prosperity Media in that it’s more focused on the technical aspect of content marketing — SEO. The company may not write you super-engaging, premium-quality articles, but it will make sure its articles improve your visibility on the internet.
The unique thing about Delante is that it focuses on long-tail keywords. These keywords tend to be bottom-of-the-funnel, so in addition to improving your SEO, Delante’s content may get you more buyers compared to Prosperity Media.
The Netherlands-based company offers everything from social media marketing to SEO to design and development. You’ll have to pay a minimum of $1000 to avail of the company’s services. If you’re looking for some hardcore SEO, this might be a great choice.
Fractl is unique. If the company name reminds you of the word “fact”, there’s a good reason for it. With over 1500 content marketing campaigns (and 100 employees) under its belt, Fractl is famous for its research-orientedness. If you belong to a research-intensive industry, Fractl will help you publish in-depth, data-driven content.
The company offers organic growth strategy development, content development, digital PR, and technical SEO. On its website, Fractl mentions how it’s always involved in “research that furthers (their) understanding of the art and science behind newsworthy content”.
Fractl has published its research in world-renowned publications like the Harvard Business Review, so we know they’re extremely good at what they do.
With famous clients like ADT and Porch, it’s highly unlikely Fractl will disappoint you.
8. Social Media 55
Social Media 55 is a Canadian content agency that focuses on — you guessed it — social media marketing.
Although the company has recently started offering SEO and performance marketing as well, social media marketing is its forte. The company caters to a wide range of industries, so if you’re looking to tap the power of social media for growth, check it out.
- A content marketing strategy
- The actual content
- Content tracking and performance
And it has worked with giants like LinkedIn. Sounds great? But that’s not the best part about the company. What I love about Scripted is the flexibility it offers (a bit similar to Contentago). Under its main business model, Scripted will connect you with top-of-the-line freelance content writers once you buy a monthly membership.
You can then buy content pieces from the writer of your choice on a per-project basis. And unlike Contentago, Scripted is not restricted to the healthcare industry — it caters to every niche. The company wants you to pay only for the content you love, which is why you can ask the writers to review their work if you’re not satisfied.
In my opinion, Scripted is a great choice if you’re a small business looking to test the waters of content marketing.
10. Mighty Citizen
If you’re not a:
- Government entity
- Non-profit organization
- Educational organization
Then Mighty Citizen is not for you. But if you belong to any of these areas, Mighty Citizen will offer you everything from content development to branding to digital transformation.
However, the company is expensive. The minimum it’s going to charge you for a project is $50,000. If you are a large organization with a budget, Mighty Citizen is a good option.
11. The Digital Elevator
This is the last agency on my list but it’s certainly not the least.
Based in the US, The Digital Elevator describes itself as an “SEO agency with an eye for design”. That means the content The Digital Elevator is going to get you will not only be optimized for search engines, but also for humans, brimming with pictures, videos, animations, and infographics.
Visual content marketing is very effective, so if you’re a fan of design and pictures, let this company do your content!
And that’s a wrap, folks!
I’ve tried to include a wide range of content agencies to get a simple point across: there’s no “best content agency”. The best agency for you depends on what you need, and by now, I hope you’ve found your fit!